OUR HERITAGE

Soul Cal was established in 1990, inspired by the Californian West Coast and the outdoors. Soul Cal creates casual lifestyle collections which incorporate loose fitting /soft materials and soft colours to create something for every laidback female and male. The current lifestyle range boasts both men’s and women’s clothing including, t-shirts, dresses, hoodies, shorts, trousers, joggers, accessories and footwear.

Soul Cal’s personality epitomises the care-free elements of youth enjoying everything fun, laidback and trouble free. The attitude drives Soul Cal’s cool and laidback approach to marketing and design.

Licensing opportunities are available across the whole product range. IBML’s strategy for Soul Cal is to increase the distribution of products in the UK and on a global scale.